Diamond guides

Cut Guide – Why grinding quality is the most important of the 4Cs

Cut – The key to a diamond's brilliance The cut is the most crucial factor in how beautiful a diamond is perceived. Regardless of color, clarity or carat, it is the cut that determines whether the stone sparkles intensely or looks lifeless. In this guide, we will go through what cut means, what grades are available, and how to choose the right one – whether you are looking at a round brilliant or one of our other grinding forms . What does grinding mean? Cut describes how well a diamond...

Clarity – Understanding the purity of a diamond and how it affects its appearance Clarity – or clarity – describes how free a diamond is from internal and external inclusions. While clarity affects price and rarity, in many cases it is small differences that determine whether a diamond is perceived as “clean” or not. Here you will find out exactly what clarity means, how it is graded and what you should consider – regardless of whether you choose a natural or lab-grown diamond. What does clarity mean? Clarity refers to...

Colour – How to choose the right colour grade for your diamond When we talk about diamond color, it’s not about how much color the stone has, which is somewhat confusing, but about how colorless it is . A diamond with less color transmits light more cleanly and gives a cooler, clearer impression. In this guide, you’ll learn how color is graded, how it affects appearance and price, and which color is best for your ring design, metal, and personal taste. What does color grading mean on diamonds? Color grading...

Carat (Weight) – How carat affects the size and price of a diamond Carat is one of the most well-known terms in diamonds – but it’s often misunderstood. Many people think that carat automatically means size, but it’s actually a weight number. Here you’ll find out what carat really means, how it affects appearance and price, and what to consider when choosing the carat weight for your diamond. What is a carat – and where does the term come from? The word carat comes from the Greek “keration”, which means...

Emerald Cut Diamond

Emerald Cut Diamond – For those seeking sophisticated elegance Emerald cut diamonds, also known as emerald cut diamonds, are characterised by their clean lines, large open facets and a refined,...

Round Brilliant

Round Brilliant – The Guide to the Most Classic Diamond Cut The round brilliant is the most iconic and sought-after cut shape – for both natural and lab-grown diamonds. The...

Radiant cut diamond

Radiant cut diamond – Brilliance meets geometry Radiant cut diamonds combine the best of two worlds: the classic brilliance of round and cushion-cut stones, and the modern geometry of emerald...

Pear-cut diamond

Pear-cut diamond – Elegance with drama Pear-cut diamonds – also known as pear-cut diamonds – combine the sparkle of round brilliance with the elegance of an elongated shape. With a...

Princess Cut Diamond

Princess cut diamond – Modern brilliance in a square shape Known for their sharp geometry and intense sparkle, princess cut diamonds combine a square (or slightly rectangular) shape with brilliant...

Oval Cut Diamond

Oval Cut Diamond – A brilliant shape with a magnifying effect Oval cut diamonds combine the brilliance of a round brilliant with an elegant, oblong shape that elongates the impression...

Navel-cut diamond

Navette cut diamond - Royal brilliance in an elongated silhouette Navette cut diamonds (also known as marquise cut diamonds) are one of the most distinctive shapes available. With their elongated,...

Heart-shaped Diamond

Heart-Shaped Diamond – A Symbol of Love Heart-shaped diamonds are the most symbolic of all cut shapes - a direct representation of love, passion and emotional significance. The shape combines...